Archive for August, 2018

Marketing Strategy: Make it a Home Run!

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Marketing Strategy: Make it a Home Run!

When it comes to the marketing strategy, too many CEOs and business owners throw up their hands and resign themselves to guess work. “In today’s business climate, we won’t even propose a marketing strategy to our clients unless we can easily measure and track its success,” states Mark Hartsell, President of CEO Advisor, Inc....
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The Importance of Business Strategy

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The Importance of Business Strategy

A sound business strategy is key to success and growth. Unless you have a carefully crafted business strategy, you are essentially flying blind. In other words, while a given plan may change based on what happens with your business, taking the time to thoroughly examine where your business is now and where it is...
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